Thanks for stopping by.

I'm Kelsey, an independent brand & creative strategist. I used to lead marketing programs at Asana, and left to cofound a small brand & creative shop called Paladar Studio. The studio is aptly named from a word meaning "home kitchen", which is where is where I spend an absurd amount of my free time.

Outside of culinary experiments, I'd also love to talk to you about these other non-work related things: voting rights, cannonballs, and the Mojave desert. 

If you want to talk brand & marketing: I help organizations think strategically about their brand and reach new audiences in authentic ways. My speciality is bringing together multi-disciplinary teams for large creative projects.

I've partnered with companies like Asana, Thrillist, Designer Fund, & Hustle on projects ranging from rebrands to content development. 

Interested in working together?  

Say hi.